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E-commerce in Jordan: the complete beginner's guide

6 min read

E-commerce in Jordan grows every year, and customers now order everything from their phones. This guide explains the basics simply.

What is e-commerce?

E-commerce is buying and selling products and services online: through an online store, an app or social media, with payment and delivery to the customer.

  • Business to consumer (B2C), like clothing and perfume stores
  • Business to business (B2B), like suppliers
  • Consumer to consumer (C2C), like classifieds sites

Benefits of e-commerce for business owners

Your store works 24 hours, reaches every governorate and Arab country, at a lower cost than a physical shop. Start by creating an online store with Matjari from 50 JOD a year.

What is e-commerce?

Buying and selling products online: a store shows products, a customer orders, then payment and delivery.

How it works in Jordan

Most customers prefer cash on delivery, with 1–3 day delivery through local couriers. Card and e-wallet payments are growing fast.

  • Cash on delivery is most common
  • Delivery in Amman usually within a day
  • WhatsApp is a key channel

What you need to start

Products with clear photos, a store in your name, a courier and a way to market. Matjari gives you a ready store from 75 JOD per year, or a WhatsApp store from 50 JOD.

Beginner mistakes

Poor photos, hidden shipping costs and slow replies. Avoid these three and you'll beat many competitors.

Ready to launch your store?

Message us on WhatsApp and we'll help you build an online store that fits your business and budget.

Fast reply · Send your store idea now