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How to price products in your online store
5 min read
Wrong pricing quietly kills stores: too low eats your profit, too high drives customers away. Here's a practical method.
1. Know your true cost
Add up everything a product costs:
- Purchase or production price
- Packaging
- Online payment fees
- Its share of ads and store subscription
2. Add a clear margin
Pick a margin that fits your product type and check competitor prices in Jordan and the Gulf without competing on price alone.
3. Decide who pays delivery
Either a delivery fee by governorate, or free delivery above an amount to raise order value.
4. Smart offers
Use time-limited discounts and product bundles instead of permanently lowering the base price.
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